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Understanding the reply draft workflow

1 min read Updated Mar 2026

Why drafts exist

Drafts let a teammate propose language before anything public goes to Google. That protects brand tone and catches factual mistakes.

States you will see

A draft may be freshly generated, approved, rejected, or ready to post. Only approved content moves forward to publishing jobs.

Who may approve

Account Owners and Managers can approve or reject. Viewers can read but cannot change workflow state. This mirrors the role capabilities described in team documentation.

Rejection reasons

When someone rejects a draft, they can leave a short reason so the next editor knows what to fix.

What's next

  1. How AI reply drafts work
  2. Batch marking reviews as reviewed

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